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Case study

Every customer question, answered from one place

Kaeelo's customers asked questions by email, in the app and on Slack. We built an automated inbox where an agent gathers them all and drafts each reply from Kaeelo's help guides, past conversations and brand voice. A person reviews, edits, then sends or dismisses.

Messages from email, the Kaeelo app and Slack flow into one inbox board: a table of who sent each one, a summary, the reply the agent drafted, and Skip and Send.

At a glance

Channels
Email, in-app chat and Slack
Runs
Four times a day

Kaeelo helps organisations spot burnout early. Questions came in from three places: HR leads emailed about setup and teams, people asked in the app who could see their check-ins, and customers asked in Slack about calendars. Each needed the right answer, in Kaeelo's voice, on the channel it came from. We built one inbox that gathers every question and drafts each reply, so the team only has to review and send.

How it works

Four steps. The agent collects and drafts. A person reviews and sends.

Step 1

Agent

Every channel, checked four times a day

At 07:00, 11:00, 14:00 and 17:00 the agent reads every channel Kaeelo's customers use and collects anything new.

Four checks a day, at 07:00, 11:00, 14:00 and 17:00, each across email, the app and Slack.

Step 2

Agent

Each reply drafted from what Kaeelo knows

For every question, the agent draws on Kaeelo's help guides, past support conversations and brand voice, and writes the reply the way Kaeelo would. The draft goes straight onto the board, ready for review.

Help guides, past conversations and brand voice flow into a drafted email reply, ready for review.

Step 3

Human

One board to review

Every draft lands on one board, whatever channel it came from. A person reads each one, edits it if needed, then sends or dismisses it.

One board holds every reply the agent drafted, whatever channel it came from. A person reviews each, edits it if needed, then sends or dismisses it.

Step 4

Agent

Sent where it came from

Each reply goes back on its own channel: email to email, app to app, Slack to Slack. Threads already answered elsewhere are tidied away, so nobody replies twice.

Each reply is sent back on the channel it came from, and a thread already answered elsewhere is tidied away.

Results

Under 4 hours

For a customer to get a reply. It used to take one to two days.

Messages a week, across every channel
210
Drafts sent with little or no editing
72%
Hours a week spent replying, before
17

Questions coming in from everywhere?

Tell us where your customers get in touch. We'll show you what this would look like for your team.

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